Jeffrey Goldin was the former Tour Operator for the Phoenix Suns Basketball Team (Southwest Sports Tours). Jeffrey and his Tour Guides would take fans to the away venues during the Barkley Era. When Sir Charles left Phoenix for Houston there became a void of fans attending away games. One of Jeffrey’s clients, who owned a limo service, took him under his wing, to develop a solid car service in Arizona and the result was the formation of Southwest Sedan Service, in 1995.

Jeffrey Goldin
Southwest Sedan Service LLC